8 Helpful Tips For Blog Writing Success
Blog writing sounds easy enough. All you have to do is write about a familiar topic about which you are passionate. Right? Well, sort of. The truth is blogging is an art. As Neil Patel points out, “there’s more to a great blog post than just words on a screen.” There are certain key ingredients that go into every great blog post. To be successful, you need to pay attention to trending topics, have an honest opinion about what you are writing and set a schedule on how often a blog should post on your website, and then actually stick to it. The good news is, it does not require a Harvard education to find blog writing success.
Whether you are a student, nurse or a freelance writer, there are some general best practices that need to be observed when it comes to blog writing. We want to help you succeed and turn your thoughts into a trending topic. Get your pen and paper ready.
8 Helpful Tips For Blog Writing Success:
1. Understand Your Audience
The mistake that many new bloggers make is not knowing what their audience wants to read. For example, if you are a fashionista with a social media following and you find a freelance opportunity to write about the latest fashion, it might be a good idea to avoid writing about automobile trends. The best advice that we can give you is to find trending topics in your niche and include your opinion.
To stand out among the thousands (millions, maybe?) of blogs already online, you need to be creative and give your audience what they want. Don’t be afraid to ask your readers questions in your posts. Find out what they want to read about, and then give it to them.
2. Be Honest
There are times when writers will confuse a blog with an article. An article is factual, and in most cases, your opinion is not needed to present information. In contrast, in blog writing, honesty is truly the best policy. Be straight-up with your audience and tell them what you think. Chances are, if they’re reading your blog, they value your opinion.
Blog writing is a chance to stray from the fluff and say what you really think and feel. Unless you are blog writing for a business or a company that is not your own, use your platform as a means to communicate your truth.
3. Use Quotes and Links
To present yourself as an experienced blogger using a few quotes and backlinks to authoritative websites will help you develop a rapport with your readers. It will assist you with appearing as a writer that completes research and has a full understanding of your topic.
Also, fellow bloggers and influencers always appreciate backlinks to their posts. It’s a good way to develop a relationship with other blog writers. In this realm, the more you give, the more you get.
4. Use Images
When you have high-quality images that catch the attention of your readers, you will have a higher chance of your blog being shared on social media. Using properly titled and tagged images in your blog posts can help direct more readers to your website, as well.
Before you select a photo ask yourself, will this image make people take a second glance? Remember always to cite your sources of pictures you find on other sites or find stock or creative commons licensed images to support your stance on a topic.
5. Ask For Feedback
This relates to point #1. At the beginning or end of your blog, add a sentence that encourages people to post a comment at the bottom. It will help you develop a sense of community on your blog, and create a solid rapport with your readers. Don’t forget to monitor your comments section frequently, and always respond to your engaged audiences.
When you apply for freelance writing opportunities, a hiring manager that reads the comments will see that people are not only reading your blog and moving on, but they have a vested interest in what you have to say.
6. Spellcheck and Proofread
One way to ruin your credibility is to publish content that has spelling and grammatical errors. In addition to using the spell check on Microsoft Word, Grammarly and other online apps are a reliable way to produce clean work.
Another way to find errors is to re-read your work a few times and get used to self-editing. When blog writing, it’s tempting to hit that “publish” button right away, but try to refrain. Take a break and then come back to your work with fresh eyes. Where can you be more clear? Where can you add a little more personality? Are there any paragraphs that don’t flow? The more you self-edit, the better you will get at it.
7. Be Proud of Your Work
When you finish writing a blog, you should be excited to share it with the world. Promote your blogs on social media, email it to friends and family and add it to your online portfolio. It is easy to write a blog, but if no one knows that it exists, it might not get the results that you want. Since the majority of your traffic will come within the first day of publishing your blog, it’s important to promote your blog posts immediately. Lifewire offers 15 Ways To Promote A Blogpost Right After You Publish It.
8. Commit to a Schedule
It can be easy to get distracted in life and forget about writing. However, if you’re at all serious about this blogging business, committing to a schedule is extremely important to helping you grow your blog. “Folks who publish consistent content get as much as 30% more traffic for every post they publish, all while saving about an hour per post.”
If you are a visual person, write a schedule with the number of times per week you need to complete a blog. Place the schedule in the mirror of your bedroom or on the refrigerator in your kitchen. Tell your friends and family to follow your work, and they will hold you accountable if you stop writing. Surround yourself with positive people that will push you to keep writing great content.
Now tell me, are you a blogger? What are some of your tried-and-true tips and tricks for blog writing success? Leave a comment below and let me know.
For more tips on blogging success, Be a Freelance Blogger, offers tons of resources for writers to scale their career.